Superior

Superior is an American skate and sportswear company although the company sells it's products at slightly above average pricing much of it's inventory is sold out and sold at ludicrous prices in the second market. Although Superior is a skatewear company at heart they also sell various household items such as lighters and fire pokers.

Superior is an obvious parody of the company Supreme as their logo, market base, and naming are all nearly identical

The name Superior plays of the stereotype that Supreme customers are often very egotistical.